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Press Release

May 22nd, 2012

Milan, 22/05/2012

Go To Enterprise Sarl headed by Ms. Goga Ashkenazi and Vionnet SpA with its partners, have reached an investment agreement directed at accelerating the strategic development of the fashion house; Go To Enterprise Sarl will acquire the majority of shares of Vionnet SpA.

The Settlement will be based according to evaluations of the luxury sector where Vionnet is positioned.

The shareholders, promoters and managers who revived the historic brand in 2009, remain investors and executives of the company.

“The fascinating history of the House, of Madeleine Vionnet herself as well as the substantial work done in recent years, together with the enthusiasm, entrepreneurial and international vision of Ms. Goga Ashkenazi, play a key role in this operation and represent a tremendous opportunity for the House for further development and creation of future value”

Matteo Marzotto

“I am delighted to join the Vionnet family, which is, without a doubt, already a success story. I admire all that the brand represents, including the team behind what has been created so far based on the principles and vision of Madeleine Vionnet! I am especially excited to be joining the company in this historical year for the brand, which is celebrating its 100th Anniversary, and am looking forward to contributing to the further expansion of this beautiful brand”

Ms. Goga Ashkenazi